How does Grassroots handle reporting?
Types of Reports and Their Use-Cases
List of Reports:
Report Name |
Schedule |
How is it Sent? |
Campaign Roll Up |
Every 15 minutes |
S3/SFTP/Email |
Hourly Message Statistics |
Every hour |
SFTP |
Campaign Daily |
Nightly |
S3/SFTP/Email |
Daily Opt outs |
Nightly |
SFTP/Email |
Daily Replies |
Nightly |
SFTP/Email |
Campaign Monthly |
1st of each month |
S3/SFTP/Email |
Click Tracking |
Nightly |
SFTP/Email |
Conversations | Nightly |
S3/SFTP/Email |
How to use Reports:
Report Name |
Use Case |
Campaign Roll Up |
Review current and previous day’s activity and deliverability. Delivered every 15 minutes. |
Hourly Message Statistics |
Review Current and Previous Day’s Activity and Deliverability. Delivered hourly. |
Campaign Daily | Daily summary of the campaign roll up report data. Delivered daily in the morning for the previous day's activities. |
Daily Opt outs |
Review which campaigns/messaging produced an opt-out. |
Daily Replies |
Review to see previous day recipient responses to campaigns. |
Campaign Monthly |
Used for client invoicing |
Click Tracking |
Monitor click-thru rates, use location data to target more accordingly. |
Conversations | Review previous day's two way conversations |